This project suggests strategies for local development and promotion such as activation ofKorean airport, strengthening safety supervision and gaining government support for deregulation. Also strategies from international benchmarking are proposed, such as finding niche markets, not attempting to compete head-on with Full Service Carriers, adding frills, and going into long haul services.
of South Korea, and Japanese people coming to South Korea to buy cosmetics. The same is Korean wave. Because of the popularity ofKorean celebrities, the sales of product which is the popularity as a model, also has skyrocketed. Also the size of Japanese cosmetics market are the world’s second large. So thanks to these market conditions in the Japanese cosmetics market, we, 美ME+ also is looki
(2) Characteristics of Consumption in Korea
1) Analysis of decision factor on rice consumption.
Several characteristics influence on the consumption of Rice and korean food which are household income, housewife's time-cost, consumer's age, professional education and place of residence. Income elasticity of consuming Rice in 1982 was 0.24 but it declined to 0.16 in 2002 and this value is
of Japanese women. And well known Puccini’s opera ‘Madame Butterfly’ played an important role in geishas becoming famous worldwide.
At the 40-s geisha houses were prohibited by law so many of them went for work to factories or industrial field. At late 70s remained only 17 thousand of geishas and recently this number became even smaller, so you can find only about 1000 geishas in Osaka
2. Introduction of ‘The Face Shop’
1) Introduction
The Face Shop is one of the successful domestic cosmetic brands which had accomplished the top sales in cosmetic department with the main marketing concept of the “nature” not artificial. As we are all aware of, the catchphrase of The Face Shop is “Natural Story.” They supply their natural plant extract products as reasonable pr