and freeze drying processes are used for products with delicate flavours and textures like coffee granules, eggs, prawns and vegetables. The process involves freezing, and evaporating the ice away, under reduced pressure. It is an expensive process but gives a produce which is high in flavour and palatability. Milk may be dried on rollers or by spraying concentrated milk into hot air chambers.
loss of vital suppliers.
Since its establishment in 1991, Swedwood has opened one to three new facilities each year. There are currently 45 production units in 12 countries. Swedwood has evolved to become an IKEA supplier with advanced production facilities of its own, and along the way it has afforded IKEA a means of further streamlining their integrated design, production and distribution syst
on These three reasons, we will look carefully about product and promotion in 4Ps strategy.
Ⅲ. Dr. You's Marketing Mix (4Ps)
(1) Product
-Systematic Product
They are not just making and arraying well-being products. They make products for each segmented customers. For example, Golden Kids for babies, Weight Loss Bar for dieting people and Energy Bar for men.
-Good Ingredients
products because the coffee culture today, especially in Korea, is now highly developed with many demanding convenience.
• Can promote that tea products are ultimately a good-tasting and beneficial product! In fact, benefits of tea include prevention of aging, allergies, bone strength, cancer, weight loss and etc. With the society moving towards well-being society, promoting the benefits
most energy is lost with heat loss. Additionally, in case of driving in low speed, the fuel efficiency is very low. On the other hand, enhanced energy efficiency through electronic motor and battery, enabled hybrid car to operate better even in low speed. With much higher energy efficiency, hybrid cars consume less oil, representing that hybrid car is more efficient and eco-friendly. Following