PROS
1) More strategic autonomy over external
relationships.
ex) Ford accepted HMC’s decline to transfer
managerial authority to Ford in their strategic
alliance.
2) More strategic autonomy over own
technological and market development.
ex) HMC chose Mitsubishi over the US Big 3
and Toyota.
3) Full financial and personnel support from
6. Competitors in Men’s fashion industry
(1) Bean Pole
1989년 출범 ‘그녀의 자전거가 내 가슴에 들어왔다’로 강력한 브랜드 이미지 구축
2003년 인천공항 면세점 입점. 해외시장 공략의 기반 마련
패밀리 브랜드-플래그쉽 스토어(Flagship Store)
2005년 중국 상하이 푸둥지구의 빤빠이
In other words, they all thought that the two brands were different.
Through both the test conducted in 2009 and our own test, we have concluded that even though consumers perceive taste as the most important factor when choosing which cigarette to smoke, they could not distinguish the taste itself, at least not as significantly as to make sense.
(5) Focus group interview
In order to reve
will allow us to innovate and lead as an academic health center, remain preeminent in our areas of focus, maintain our collegial culture and become more financially self-sufficient over time.
we were able to achieve our early goals through the efforts of our talented, passionate and dedicated faculty and staff, and with the guidance and help of our Directors and Trustees around the country.
Core competency and Sustainable Competitive Advantage of McDonalds
In terms of core competency, McDonalds is providing convenience when people need and want to eat fast food at prices that are competitive and provide best value for the customer’s money. One of McDonald’s competitive advantages is its focus on consistency of quality, production of food and use of raw materials all around