어느 한 시대나 장소에는 그 시대와 장소에 공통되는 정신이 등장하여 문학과 예술이 영향을 받게 된다. 17세기 말 서유럽 사회를 기점으로 세계가 이런 주류를 탔다. 이 시기에 복고의식의 한 표현으로 나타난 문예활동이 고전주의로, 이후 낭만주의, 사실주의, 자연주의, 실존주의로 이어져 갔다. 19세
generation
-promote build its bright image
-re-name (e.g. Mini Castle)
Product differentiation 1
facilities
- cinema service
- rent beam projector
- board game & plaything
- room delivery service
-wireless internet
Promotion strategy
Promotes via digital method
Keep the promotion with website.
Promote in Hufslife which is a community website of hufs
Promote with hotel sm
image
Einstein showed some genius aspect at the some field like physics.
He liked to challenge some problems he liked.
He had a certain right in his life.
In 1905, Three journals
Quantum light theory (photoelectric effect)
Brownian motion
Special theory of relativity
In 1916, General theory of relativity
General theory of relativity: concept of gravity
It announced that gr
George Eastman’s original formula
(focus on customer, broaden advertising, mass production at low cost)
Vertical integration → outsourcing &alliance
Ex)Kodak video system with TDK and Matsushita
Support extensive research
how CEO Daniel Carp can use digital imaging to revitalize Kodak
General manager of sales for Kodak Canada
In early 2000, Daniel A. Carp became CEO
image. The recent economic recession has brought some advantages to Hyundai such as increased demand of small and midsized cars resulting in higher market share, and Korean won depreciation against US dollar resulting in stronger price advantage. However, when the recession is over, we expect that higher brand image through high technology and innovation is the only core competency that can be su