Recommendation
Based on our analysis about the problem which The Face Shop is facing, we think that The Face Shop needs two things to maintain its competitiveness; improving the communications with customers and forming a firm brand image. By doing these things, The Face Shop can appeal to its target customers so that it can be a true market leader.
First thing which The Face Shop should do is
2.3. Strategies Against Competitors
2.3.1 Cheap Price
The distribution system between Korea and America is very different. The price with same goods in America is cheaper than in Korea. Especially season sail has the cost cut about 60~70% WizWid buys mass quantity of goods and prepares for shortage of products. It can cut their selling price very much.
2.3.2. Brand Loyalty: First-mover Advan
-only dentist : dr.Beckett
Staff member by job function
-front office (boundary spanner)
receptionist, secretarial tasks(one employee)
Financial, budgeting work(one employee)
-back office
hygienists(two employees)
Chair side assistants(three employees)
-althrough Dr.Beckett enjoyed her work, she admitted it could be difficult to maintain a positive attitude.
“walking on eggshells”