Service
Doing
◆ Market intelligence
◆ Retail Tracking information
◆ Store level insights
◆ Consumer insights from
100,000 household panel
◆ Advanced analytics
Serving
◆ Financial community
◆ Over 95% of fortune Global
500 in CPG & Retail are
customers
◆ 95,000 retail locations in the
US & Europe provide market
content to IRI
themarket without original marketing program. For analyzing this case and suggesting better marketing program, the mix of 4P (Price, Product, Place, Promotion) and 3C (Company, Customer, Competitors) is going to be applied.
II. Assumption Analysis
1) As Daniel Garrison explained, “No farmer is going to spend time looking into the eyes of his chickens to make sure the lenses are still the
of users, and more open sharing ofinformation. Over time Web 2.0 has been used more as a marketing term than a computer-science-based term. Blogs, wikis, and Web services are all seen as components of Web 2.0.” It was 2004 when Web 2.0 became so popular. The persisted ideas of Web 2.0 characteristics from O’Reilly Media, Inc at that time were differentiated into seven general ideas: Web 2.0
market by giving some suggestions as developing traditional drinks and side menus.
3. Sampling design
We conduct research to Fifty people who visit the Seven monkeys in Hongik University and Gangnam station.
4. Research design
To know people's the responses of our idea that is trying new service.
We take a questionnaire as a survey in oder to get some specific information from Seven m
the new management team at Lam Research introduced a clear vision and strategy to gain market share, improve financial performance, and build a values-driven workforce. By dedicating the Company to its fundamental competencies and articulating a new mission, vision, and core values, management radically reshaped the company. Mission is as follows: Lam Research is dedicated to the success ofthe c