of unique subculture.
What is the function of organizational culture?
First of all, it differentiates one organization from another. Secondly, it provides an organizational identity to its members. Thirdly, it generates a collective commitment to its members. Fourthly, it enhances the stability ofthe social system. Finally, it builds up the attitudes and behavior of its members.
purpose, Samsung sets up more reinforced sales condition that the existing SM3's upgrade in free of charge and NEW SM5's premium option upgrade in free of charge. Also Renault Samsung reinforced repeat sales benefit for customer to support maximum 500,000 won extended from bought customer to spouse, parents, and children and 3 generations. This is aim strategy that customer's repeat sales and
of securing the coverage of distribution channels of vast areas while it would suffer from inefficient overlapping costs, and damages on the brand image due to lack of control on price issues.
Toyota
Can unify the brand under a single CI with a very simple distribution channel. Nevertheless, doing so would hinder DYK’s plans to position their cars as a high-end premium car.
Although Kia’s
of Term Papers, Theses, and Dissertations, 6th ed. (The University of Chicago Press, 1996) 을 참고하였습니다. 문헌의 표시와 인용에 관한 부분은 Turabian의 위 책과 The Bluebook -A Uniform System ofCitation, 16th ed. (Harvard Law Review Association, 1996)을 참고한 바 있습니다. 그리고 프랑스 문헌에 관한 것은 남효순 교수가 정인섭 외 공저,
of Nintendo Korea, Mineo Kouda, was already waiting in a conference room. Taking seats on opposite sides of a large conference table, they settled down to begin discussions over splitting the annual marketing budget in 2008 which was set on 10 billion KRW. On one side ofthe table sat Mr. Jinwoo Kim, thegeneral manager of Nintendo DS division. Across the table sat Mr. Jungwoo Park, thegeneral m