소개글
이베이 인적자원관리에 대한 자료입니다.
목차
PART 1. BASIC RESEARCH
PART 2. eBay HR SYSTEM
PART 3.
PART 4. New Human Resource Management Policy In The Hospitality Industry
본문내용
1995 : Started a business as 'AUCTION WEB'
1996 : Switched to a limited company and
began to receive a service fee
1997 : Renamed to ‘E-BAY’
.
.
2001 : Established "E-BAY SINGAPORE", "E-BAY IRELAND”,
"E-BAY SWISS", "E-BAY ITALY" and "E-BAY KOREA"
Took over the Korean open market site 'Auction'
2002 : Took over the payments company ‘PAYPAL’
.
.
2009 : Took over the Korean open market 'G-market'
External Environment
1-1. Opportunities
- Interest on the Internet Auction
- Synergy effects through Partnership
- Global Acceleration
- Activation of the Auction market
External Environment
1-2. Threats
- Different Awareness of Auction
- Solidarity of Competition
- Anxiety about the Quality
- Possibility of auction fraud
- Low barriers to entry
2) Internal Environment
2-1. Strengths
- One-on-one Customer Service
- Absence of strong competitors
- First Entry
- Millions of items
- Reliable safety device
- Stable revenue base