PATENT COOPERATION TREATY
The Contracting States, Desiring to make a contribution to the progress of science and technology,Desiring to perfect the legal protection of inventions, Desiring to simplify and render more economical the obtaining of protection for inventions where protection is sought in several countries, Desiring to facilitate and accelerate access by the public to the technical inf
Thinking Through Embodiment:
Explaining Interactive Service Employment
From Labouring Bodies to Desirable/Desiring Bodies
Gender, Sexuality, emotions, performances and organization
Theorizing Embodied Identities, Exploring Complexity
Naming workers
Class Practices and Ethnic Penalties: Recognizing Complex Intersectionality
Class practices
Reflexivity and individualization
Racialized Others
들
Ⅰ. ‘욕구’와 ‘바라는 것’의 차이 : 욕구의 속성
‘욕구’(need)의 속성을 정확히 이해하기 위해서는 욕구와 유사한 개념인 ‘바라는 것’(desire)과의 차이를 개념적으로 구분하는 것이 유용하다.
* 욕구와 바라는 것의 개념 차이 (욕구가 바라는 것보다 중요하다)
① 사람들이 원하는 것 이상의 목
below resistance line.
Absolute superiority of Signifier
◈ Meanings of $, ◇, a said by Lacan
Desire
– Desire is formed of metaphor and metonymy like that of language.
– The imaginary : Process that approaching object believed like real
– The symbolic : A moment that get a desire.
– The real : To find the other object because desire is left over.
desires, ambitions, fears, passions, and irrational thoughts. (…) Freud believed that the unconscious houses humanity’s two basic instincts: eros, or the sexual instinct(later referred to by Freud as libido) and the destructive or aggressive instinct.
p.126
For Freud, the unconscious is also the storehouse of disguised truths and desires that want to be revealed in and through the cons
Ⅰ. 성반응 단계
- 성반응주기(sexual response cycle) : 성행위시 남자와 여자의 성반응은 네단계로 구분
1. 성욕구 단계(desire stage)
- 성행위에 대한 욕구를 느끼며 서서히 성적인 흥분이 시작되는 단계
- 외주 자극 및 내면적 상상에 의해 유발
2. 성적 흥분의 고조 단계(excitement stage)
- 성적인 쾌감이 서
Standard Purchase Specifications
a purchase specification is a concise description of the quality, size, weight, count, and other quality factors desired for a particular item. the specified factors should be described in sufficient detail to properly guide receipt of the desired merchandise.
Standard purchase specification should be established by management based on the needs of the menu a
Introduction
Person's character, behavior, and personality are individuals, each. but Curiously, each of the actions of other people also have a common denominator. Eventually it has a similar desire to form a similar attitude. Based on these facts, with interest from the position of consumers and businesses in the market in Present or the near future, the collective actions of consumers, in oth
Desire) 단계는 적극적인 태도를 보인 다음에 끝으로 구매행동(Action) 단계는 제품을 실제로 구입하는 행동으로 옮기는 것이다.
AIDA 모델
주의(attention) → 흥미(interest) → 욕망(desire) → 구매행동(action)
-AIDMA 모델(샌디즈와 프라이버거[C.H. Sandage and Fryburger], 1963)
이 모델은 AIDA 모델과 유사하지만 욕망
desire), 항문적 성욕(Anal sexual desire), 성기적 성욕(Genital sexual desire)등의 단계를 설정하였다. 이 단계를 거쳐서 욕구가 충족되고 그리고 다음 단계가 되면 새로운 욕구로 옮겨가서 그것이 충족되면 각 연령의 발달적 성격 특징이 나타난다는 것이다. 즉 인간이 성장하였어도 구순적 성격을 나타내는 사람