to narrow casting medium. Alternative newspapers emerge from counterculture voice to market threat, competing for advertisement revenue. Commercialization of the Internet and Web force “traditional” media to face the future and fight for advertisement revenue and consumer attention. (See Figure 1) The next generation of media, which is the DMB(Digital Multimedia Broadcasting), is now threaten
Global Trend towards Protecting the Ozone Layer
Global Convention and Protocol
The Vienna Convention (for the Protection of the Ozone Layer)
The Vienna Convention is a treaty concerning the customary international law on treaties between states. It codifies some groundwork of international law trying to protect the ozone layer. The US was the one the biggest producers and consumers of
1. Introduction
Talking about Coke, it was impossible to talk about it without PepsiCo: but only with Coca-cola, PepsiCo’s old rival of beverage industry, in front of Pepsi. Pepsi had been second only to Coca-cola for about a hundred years. However, it is not any more proper to say Pepsi is second to Coca-cola. Pepsi turned the tables in sales at 2004. In 2004, Pepsi surpassed Coca-cola by 25
Avatar is an image you select or create to represent yourself to the other party in a chat or instant messaging (IM) session. Avatar is a Sanskrit word that means the incarnation of a god on earth, and this usage of the term came from the gaming and 3D chat worlds. An former avatar is a caricature, not a realistic photo and can be a simple image or a bizarre fantasy figure, but nowadays it is cha
CCVP (Customer Champion Value Proposition)"
-CCVP was established due to the increasing complaints that in spite of the diverse services telecom companies provide that they are not much reflecting what customers really want.
-“Customer-Centric Management” represents its pursuit to secure our customers’ right to be provided with support and service.
It strives to solve the problems t
1. Introduction
A boy / girls playing a Nintendo DS game
“Game console is for boys or children”. This was most people’s prejudice until four years ago. However, after Nintendo DS (NDS) was commercialized, it is no more surprising to see young women or middle-aged men play NDS in public places. This article will introduce one of the leading companies of the popularization of the ga
‘Good to great’
1단계
재능과 지식,기술,좋은 작업 습관으로 생산적인 기여를 함
2단계 : 합심하는 팀원
집단의 목표 달성을 위해 개인의 능력들을 바치며, 구성된 집단에서 다른 사람들과 효율적으로 일함
3단계: 역량 있는 관리자
이미 결정된 목표를 효율적으로 추구할 수 있는 방향으
Further benefit of short supply chain in Zara is able to manage its supply chain cost effectively even when it has workshops in Europe. It pays its worker around US$1,300 and also provides social contributions. The costs are higher compared to operating sweatshops however it saves time and money when coming up with new products. The quick response time is the key to success so the closer the work
Strategy 3: Leadership in Numbers
Instead of more quantities per style, Zara produces more styles, roughly 12,000 a year. Thus, even if a style sells out very quickly, there are new styles already waiting to take up the space. To produce many styles according to customers’ demand, it keeps its lead time short. Thus, it means information technology, communications infrastructure, distribution
to saturation. So the weakness of early 20's market in the future to maintain market-direction has been pointed out as a very dangerous problem. To solve these problems, SK Telecom designate 'Twenties 011 TTL' to attract the 20's customer. so SK Telecom began to increase rapidly young customer and target customer base has become implementation of customer segmentation.
1.3 Beginning Segment Ma