Ordinary Drink ->Required Elegant Accessory in our everyday life !
# Successful Strategies
Brand image
-High quality, premium, sophisticated
Extension of product line
-Seasonal products, confectionary, bakery, coffee beans
Business Concept
-Center for socializing and intellectual discussion
Partnership
-Pepsi cola : to produce bottled Frapuccino
-Alliance with Canadian bookstore, Chap
Reasons selected Yoo
Always try to sincere
“I lived everyday life hardly,
devote heart and soul to my job.”
Sincerity give trust to the members of organization
Always try to modest
Always do his best to everything
“I do my best to every work, every moment, and every week.”
Reasons selected Yoo
Prepare future after success
someday he will pass the number one position
t
of Employees produced 100 pairs of shoes everyday
~1948
Adi Dassler and Rudolf Dassler decided to walk on their
own life
Adi Dassler established adidas which is part of his name.
And decided those 3 famous line as trademark
His brother Rudolf Dasser established company Puma
Customers
① Athletes
② Celebrities
&nbs
The 880 thousand won generation
Kim Ji yeong, an ordinary Korean woman who graduated from college in Busan in the year 2003, was never able to get a permanent job. After graduating she became a labor worker under contract which was the position of a secretary for a steel company. However, she was excluded from the list of people who were to be promoted to permanent job when the revision of the L
Specialty store retailer of Private label Apparel
A Company doing all the procedures by itself
Reduces Distribution Processes
Manages Products and Consumer Information Efficiently
Shortens Supply Time + Reduces Production Costs
High Speed of Product Rotation
2 weeks of Product Life Cycle – New Releases Everyday!
Trendy Products
Flexible Designs – Attracts Sensit
Other indicators of Social Class
○ area of residence, possessions, family background, and social interactions
○ inherited status
- Status that derives from parent at birth.
○ earned status
- Status acquired later in life through achievements.
Social Class Indexes
○ Computerized status inde
4. Concept
By the slogan “me today now, me2day”, me2day stresses that they are a service which users could share about their simple, ordinary lifestyles rather than special events. They are trying to strengthen their position by advertising frequently, while Twitter isn’t dominating yet.
5. Campaign Summary
Last year, me2day conducted a campaign under the slogan of ‘Today’s i
life.
Learn from their lives
- Indians always smiles and
make us also happy. Slow
but possess positive thinking
all the time.
Indian pop music, Hindi pop or Indi-pop
Incorporation of Indian folk
and classical music
+
Modern beats
In Vedic mythology,
Stories are related to natural phenomenon
Deities symbolize nature such as sun,
life value by capturing this segment.
3) Positioning
JIN Air tried to position its product as ‘new airline service pursuing premium and practicality at the same time’ in its targeted customer’s mind. To turn its proposition to the reality, JIN Air made a effort to give better flight with reasonable fares to customers by reinforcing core services, getting rid of unnecessary services, simpl
듐 방사선에서 알파선과 베타선 이외에 투과성이 매우 강한 감마선이 있음을 알아내었습니다.
그림 11.1을 보시면 방사선이 전기적으로 대전된 판에 의해서 3가지요소로 나눠지는 것을 볼수있습니다. 첫성분은 음전하를 띠는 판으로 끌어 당겨졌고 그래서 양전하를 띤다. 이것을 알파입자입니다. 양전