decrease of working-time and they are curious in the orient culture. Yet, Korea has low country brand(figure 3-a-2) and new type Influenza A virus was spread in 2009(figure 3-a-3) is another social threat.
b. Micro Environment
1) Market analysis
From 2003 to 2007, the number of tourists increased 136% (figure 3-b-1) and it is expected that 7.8 million tourist will visit Korea in 2010. Th
Korean superstar, Lee Hyori. However, there is also Big Bang TV, which follows the life of Korean pop group, Big Bang and another spin-off show that follows the life of the female girl-band, 2NE1.
The second type of celebrity documentary show is more of a hybridized show. This type of documentary generally features a single celebrity, just as in the other type, except that the celebrity is put
I. First Foreigner
1. Where's the best & worst place to live in Korea? Why?
The best place to live is Derck Jock Island which is located near Inchon City, because there is very clean & quiet.
I don't know where is the worst place to live in Korea.
2. What do you think about Korean Fashion Trends? Why?
I don't like Korean Shoes. Because Korean Shoes are so cheesy.
3. What do you th
culture has changed since Interbrew has its authority to manage it. Before M&A with Interbrew, OB’s culture was more likely under the tangible strict order from the position and even private relationship was very important part respect to get promoted. These are typical Korean companies’ organizational culture from long time ago. However, since Interbrew manages OB beer, successful western or
Ⅰ. INTRODUCTION
There are so many fabulous alcoholic drinks around the world and many countries are famous for there own traditional liquors. France’s Wine, Russia’s Vodka, Japan’s Sake, German’s Beer can be examples. Of course, there are so many great liquors in Korea too. However, few foreigners know Koreantraditional alcoholic drinks. Our team has curious about this point. Why th
and Japan.
- Imagery
• The highest fashion brand which has become a symbol representing high social class. It has consumers that show frantic obsession towards the brand.
• Although it has many loyal customers, the high price and scarcity led to lack of friendliness.
• It leads the fashion trend of the high class and has deep tradition as a trend leader.
3.2. HERMES
Korean Universities
Wrong drinking behavior can have a demoralizing influence upon the university students in various factors.
i. Problem induced by drinking behavior
1. Economic Difficulties: 47% of university students have economic difficulties because of money spent to drink and 49% of them are losing out financially.
2. Loss of Academic Ability: Drinking reduces memory; intelligen
■ Chapter 1 : Globalization and Global Manners
1. 세계화의 개념
세계화는 경제, 사회활동의 무대가 한나라에 국한되지 않고 세계적으로 확장 할 수 있도록 효율적 기반을 경제운용, 행정체계, 국민의식, 교육, 문화등 모든 분야에서 마련하는 과정이다.
‧ 국제화(internationalization) VS 세계화(gob
Korean films. Although many Korean films are produced, a significant number of them do not make it to theaters due to competition. They support the view the free trade is mechanism by which powerful economies dominate the weaker ones. They argue that cinematograph films especially is a way powerful economies indirectly and negatively affect dominant cultures and life styles (Choi, 2007).
Figu
English became the key to overcome the punishment as the language gains overwhelming superiority over other languages. Some people believe that spreads of English harms the nation’s tradition and culture. However, using English as the global language is beneficial in many ways because it will increase the nation’s international competitiveness, and provide more opportunities for people.