the preference between a target medium and cash in each group. (박세훈 & 김문용, 2007) This study made people choose one thing between points or same valued product. The results show that people tend to choose real product more than gift certificate. People think point as real cash like medium than gift certificates. From this study, we got the idea. The ratio between WTP and WTA of same va
the needs to show users’ identites and gather to share their ideas, Cyworld became the most well-known internet distributor. Here, we would like to study about Cyworld’s strategies for the future according to current market issues.
In 2002, there was an internet community leader, Freechal. It was so popular until they changed their free service to be charged. Users of Freechal disappointed a
the point of view of skin’s biological makes up in order to develop effective and advanced formulas.” In addition, the Vision of Biotherm Homme is “A tailored solution for every man.”
Mission is appropriate to thereason of company‘s existence. Even though this mission is not only for the Biotherm Homme, This mission is clearly showing the purpose of the Biotherm group. As we can find
the most known scholars in the cognitive education field, insisted "there`s nothing that the child could not understand if the material is written in understandable language that is equivalent to their capability." At a first look, people might think that Shakespeare would be too difficult for the elementary school students. However, elementary students are in the process of rapid cognition devel
the information, we tried to point out the key factors of Mittal’s M&A strategy that made Mittal Steel so successful compared to its competitors and examined on whether Mittal’s M&A strategy will continue to be successful in the future. Together with our analysis, we came up with recommendations on how Mittal should improve to sustain growth and advantage in the steel industry in the future.
We select IBIS hotel as a subject of our group project. First, we look into the basic information about IBIS hotel. And rest of our study are done by using a comparative study between IBIS hotel, Seoul Royal hotle and Sejong hotel, SWOT analysis and investigate market segmentation.
Thereason of choosing IBIS hotel: IBIS hotel is the most famous low and middle priced hotel in Korea. We chose I
The purpose of this our group was to analyze two similar hospitality companies by using tools learned in accounting class. Based on annual reports of two companies, our group members learned how the terms learned in class is actually used in the report. We hope to understand how certain variation affects accounting items and identify why certain doesn`t occur when it should have occurred. Moreove
the aspect of users in criteria. Like this, Green Building Certification have overlooked the users and process of using.
From these problems, this study will conduct investigation of occupants' satisfaction for studying focusing on users and indoor environment that greatly effect to users. Through this study, first, we will compare and analyze between LEED indoor environmental score of building
Thus, our team decided to study about cosmetic market in China. We found that foreign companies like L’Oreal, Procter & Gamble Co and Shiseido have large portion of the China’s cosmetics market share while Korean companies have little portion of that. However, Korean beauty products also have high quality and Chinese people are favorable to Korean products. In other words, it is hard to under
The heaviest investment in sports team occurs in finding a good player. However, some teams succeed in contracting with players who are devaluated in the market, but some teams fail. Because how well the player plays is not measurable in the first place, many professional leagues make statistics that can support people of interest in this ‘risky’ investment. We want to find decision rule for