3. Strategic Focus and Plan
Vision
Mission
Goal
The company wants to gain the reputation of representative Korea liquor. And their long term goal is that achieving the top 3 of Korea liquor industry
Nonfinancial goals
1. To make the brand power for customer
2. To make product line up which can satisfy customer needs
3. To magnify the
The types of distribution of Heineken are quite diverse and convenient for consumers to buy. Consumers can buy Heineken anywhere, from wholesale dealers, retailers, from hotels and restaurants, shops, clubs, bars, etc. The company carries out activities so that products can reach the target customers with ease. In addition, the company must understand, select and link distribution channels,
Brand Power
Strong Distribution Structure
Differentiated Goods
Speedy Growth
Diversity of Lines
Outstanding Positioning
Pioneer of Brand Shop
Flexible and Strategic Product Development
Customer Communication Marketing
Luxury Cosmetics Sector
Sales Growth by Tax-Free Business Boom and Line Expansion
Jinsul(진설) in Sulwhasoo Line
Successful Launch of White Prog
Diversity of thought is a business imperative
Employees are from different cultures and geographies
A diverse workforce gives access to new ideas
Helps the firm understand the needs of customers better
Cisco’s Equal Opportunity Policy
CCNA Training helps
employees to obtain
the necessary knowledge
Employees of Cisco can
learn real techniques
Cisco makes it very easy
Co., Ltd has continuously grown with consumers’ trust and attention. Unceasing development, diverse marketing strategies, and exceeding operation system lead the company as the top place in its industry. Moreover, Lotte has contributed domestic food industry’s improvement and internationalization. Now, there are four major factories (in Youngdeongpo, Yangsan, Pyeongteak and Deajun) which are
gainst the North Korea. It changed, however, and now there’re some people casting doubts whether security-related political messages are made and managed by the government or political parties. Buk-poong, which refers a political media management by using the North Korea as an enemy on the set, is the keyword of counterpart. And in the Cheonan sinking, evidences provided by the military were no
diversity, and hostility.
First of all, Ticket Monster has very dynamic environment. It has high rate of change because of the characteristics of social commerce industry. It changes its selling points, not only products, but also market and target customer. It can not keep its same customer steadily. Now, many companies exist so when rival company sells better items for each day, Ticket Monster
Gruziya to the South, Ukraine, Poland, Lithuania, Latvia, Estonia, Finland, and Norway to the West. Because of various geological structure and spaciousness territory, Russia has almost all kinds of resources, but large country and diverse races make it hard to integrate unity of the nation. After the collapse of Soviet Union, as a result of effort to change its system to Market Economy
diverse races make it hard to integrate unity of the nation.
▶ After the collapse of Soviet Union, as a result of effort to change its system to Market Economy System, its economy is recovering from 1999.
▶ The economic growth that Russia experienced from 1999 to 2008 was largely driven by favorable trends in the Russia’s international economic interactions.
▶ By the end of 1999,
ZARA
Probation training period for first 3 months
Evaluation Sheet, 1~4 weeks
Individual Interview with Manager each month
Uniqlo
Given daily assignments each day
ZARA
Contract worker for the first week (계약직)
Longer Tenure
Gains a permanent position (정규직) after one year
Uniqlo
No certain contract
Employee can leave freely for the first year
Becomes a