Part A.
The company of our choice is Lotte Department Store. It is the biggest department store branch in South Korea. Established on November 15th, 1979, by Lotte Shopping Corporation, Lotte Department opened its first shopping center in Jung-gu, Seoul, on December 17th of the same year. It is now the head office of Lotte Department Store. Since opening its first store, Lotte has gradually incr
Identification
Identification is equally relevant to
the formation of one’s identity
The core of an identity is the categorization of the self
People tend to identify themselves with someone with same sex
- The differences between other sex
- The similarities of things in the same sex
People imitate not one specific behaviors of a person but want to be or feel to be a person
and dignity.
Embrace diversity as an essential component in the way we do business.
Apply the highest standards of excellence to the purchasing, roasting, and fresh delivery of our coffee.
Develop enthusiastically satisfied customers all of the time.
Contribute positively to our communities and our environment.
Recognize that profitability is essential to our future success.
1. Problem Description
As it was stated in our research proposal, consumers of Apple Inc. are more likely to buy the next version of the product they are using or additionally purchase other products of Apple. However, this is not just it. The phenomenon which seems interesting to us is that Apple has this type of customers relatively a lot more than other companies or manufacturers in the sa
Ⅰ. Introduction
1. Trend The Recent Trend within the Distribution Industries
1) Strengthened attempts of to achieve multiple changes by the business
• Increase of new attempts by the business: Multi-complex shopping stores directed by the department stores, storage markets oriented around the major supermarkets, stores specialized in stores, furniture, stationaries, shoes, etc
2)
Ⅰ. Business Information
Company name : SPRINGBOK SPORTSWEAR
1) ABOUT SPRINGBOK Sportswear
SPRINGBOK Sportswear is a South Korea based clothing manufacturer, specializing in the manufacture and supply of sportswear, jackets and corporate clothing. SPRINGBOK Sportswear was established in 2012.
Our factory and sales outlet, as well as our newly opened showroom, are situated together in
Research & Results
First, to ensure importance of ‘Smart phone for kids’ to children, our group surveyed to parent with elementary school children. May 20, we go out Gwanghwamun Station and asked for survey to parents who hung out with their children. As a result, 98 samples were collected. The survey results are as follows
○1 Children’s mobile phone use status (Question 1)
: More t
1. introduction
A. objective
In December, 2011, LG mobile released PRADA 3.0. PRADA 3.0 is third version of PRADA phone which was successful for PRADA 1.0. LG mobile launched PRADA 3.0 with PRADA(high fashion brand), investing huge capital. Taking this opportunity, they try to convert their unfavorable position in smart phone market. However, consequently, it seems to be failed. In this proje
1. Intro
For success of a company, many different factors are needed. Organizational culture, inter alia, has a significant role in that. Innovative business model, marketing and product development are based on organizational culture of the company. So, organizational culture has a significant impact on a firm’s long-term economic performance from the point of view of a company. Until a recen
1. Global management and Strategic Management
Global management is consisted of two factors globalization and localization. Of which we focused on cultural differences of localization and related it with strategic management practices.
2. Purpose and reasons of studying the two case of Samsung-Tesco & Carrefour
We believed that foreign corporations had a more developed strategic management sys