serving the customers’ best interest, offer customized products and services backed by excellence in customer service, earn our customers’ trust by displaying the highest ethical standards and reinforcing compliance procedures, establish a competitive cost position through productivity and efficiency, and lastly further grow the Samsung brand through credibility in performance. (Figure 1-1)
of such industry.
Online shopping is a kind of subcategory of electronic commerce (or e-commerce) which in turn is a subcategory of electronic business (or e-business). E-business is defined as the “utilization of information and communication technologies in support of all the activities of business.” E-business enables firms to bond their internal and external activities more effectively
I. Environment Analysis
Introduction
Lately, South Korea's cosmetic companies are actively entering Japanese market. In particular, low-priced brand companies entering are remarkable. Continuing the long-term recession, Japanese consumers find inexpensive cosmetics. Through this period, cosmetics of South Korea draw popular through low price and good quality. Celebrity publicity is also inf
of enterprises, moving into businesses such as insurance, securities, and retail. Lee placed great importance on industrialization, and focused his economic development strategy on a handful of large domestic conglomerates, protecting them from competition and assisting them financially. He later banned several foreign companies from selling consumer electronics in South Korea in order to protect