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[서비스마케팅] COLD STONE 골드스톤(콜드스톤) 아이스크림 서비스마케팅(영문)에 대한 자료입니다.
목차
The Cold Stone Story
The Cold Stone Culture
The Cold Stone Mission
The Cold Stone Expansion
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The Cold Stone Story
1988. Donald and Susan Sutherland open the first Cold Stone Creamery ice cream store in Tempe, Arizona.
1995. Doug Ducey joins Cold Stone Creamery as a partner and takes on the role of president to handle business development and strategic direction.
2007 Kahala-Cold Stone acquires Cereality cereal bar and café.
The Cold Stone Culture
‘We will make people happy.’
The Cold Stone Mission
Happy
Passion
Excellence
innovation
The Cold Stone Expansion
Cold Stone currently has Master Franchisees in:
Cold Stone is aggressively seeking Master Franchisees in: