prefer to have for return period? (minimum)
o 7 days
o 10 days
o 15 days
o 20 days
o
20. Are you willing to buy a electronic product from a certain site if you have to register for membership?
o Yes
o No
o Maybe
21. Why is the reason you don’t buy electronics online?
o Because the product/service could not perform as expected
o Because the price online might be higher than
with income upsurge but, absolute quantity of food expenditure is also growing steadily.
□ Trend of pursing high quality food, brand and costless goods from the big cities
□ Brand recognition spreads over
□ Recent food poisoning, unsanitary food, SARS and Avian Influenza alarmed customers about hygiene. A famous brand preference consumption appears clearly.
(Source : SERI)
estimated that worldwide about 25% of all food production is lost to insects, bacteria and rodents after harvesting. The use of irradiation alone as a preservation technique will not solve all the problems of post-harvest food losses, but it can play an important role in cutting losses and reducing the dependence on chemical pesticides. Many countries lose vast amounts of grain because of insect
users’ age range is from middle or late teens to old people. The customer’s interests of cosmetics have a tendency to differ from age. Younger people are interested in the color tone cosmetics and old people are interested in anti-aging wrinkle care and whitening. AMORE PACIFIC divided market into younger people like students, people in the prime of the life like office worker and old age. As
user authority; senior, normal.
C. Environmental Factor
In those days, when Galleria decided to adopt CRM system, there were some environmental factors in and outside the department store.
① Social environment ② Market environment ③ Customer management
▪ Consumption polarization due to an economic depression
▪ Growing competition due to advent of various business condition
prefer a product that has a unique individuality. If a brand develops a marked individuality which women really desire, it means that brand has a chance of big success. Woman customers follow the fashion and keep pace with the current style. Also, women have a tendency to set the fashion instinctively. It is not too much to say that woman customers are playing a leading part on the luxurious good
User Image
성별 : 여성
연령 : 20대 중반 ~ 30대 초중반
학력 : 대졸 이상 고학력
직업 : 고소득의 전문직
특성
* 외국(특히 미국) 거주 경험 있음
* 액세서리, 가방, 구두 등 패션
소품 등 유행에 민감
* 독특하고 새로운 것을 좋아함
- Early Adopter
* 해외 브랜드를 선호함
1. Research Purpose
Researching the preference of Korean Airline and Asiana Airline, we try to build up alternative to improve the preference of Asiana Airline.
2. Problem Statement
Korean Airline had many incidents such as Guam disaster, Soviet emergency landing, Gim-hae airplane crash, and so on. Nevertheless, the graph on the right shows that Korean Airline has the highest rate than Asian
of copies of content without any degradation in quality and to distribute a single copy to an unlimited number of users. As a result, unprotected digital content is extremely vulnerable to theft, unauthorized access, and propagation. The availability of multiple perfect copies of copyrighted materials is perceived by much of the media industry as a threat to its viability and profitability
in form of B2B. Most firms that are classified into B2B have universal business system. A recent Goldman Sachs report estimates that firms’ possible savings from purchasing over the Internet vary from 2 per cent in the coal industry to up to 40 per cent in electronic components . However, small- and medium size enterprises may get more potential gains from B2B purchasing indirect inputs,