Ⅳ. Analysis of STP of the two company
1. Analysis of the Korean air's STP
(1) Market Segmentation for the Korean air
① Categories of haul: Short haul market VS Long haul Market
② Categories of flight mode: Scheduled flight VS nonscheduled(kind of chartered plane flight)
③ Business passenger markets VS Leisure passenger markets
④ Passenger services markets VS Cargo services
Weakness – price, major airlines’ service, miles, and recognition
There are three factors of Air Busan’s weakness comparing to other airlines. First one is price. As you see on the chart below, Jin airline has lower price than Air Busan. It would be the week factor of Air Busan. Also, Daehan airline’s price is not that different from Air Busan, which means the competitive price of
Especially when we are interacting with multinational people, it is significant to follow the certain protocol. Dining manner is one of them. When Hosting Indians, it is manner to sit right to the left. Seat arrangement follow the order in oldest to youngest. Children should sit away from elders. Before the meal, cleaning both hands is required, because Indian use fingers to eat meals. In case th
Health city is a term used in public health and urban design to stress the impact of policy on health.
Its modern form derives from a World Health Organization (WHO) European Region initiative on Healthy Cities and Villages in 1986
Many jurisdictions now have healthy community programs and cities.
WHO defines the Healthy City as "one
2) Geography & Climate
ㆍGeography
Abu Dhabi is geographically located on the north-eastern part of the Persian Gulf in the Arabian Peninsula. The island city is located just 250 meters from the mainland which consists of many other suburbs linked to the emirate, Abu Dhabi. A special feature of the city includes the Abu Dhabi Corniche which offers the chance to walk, cycle or jog along the
Ⅱ. Introduction of Bulgogi brothers
1. What is Bulgogi?
Bulgogi are called all meat which is grilled before 1950’s bulgogi called “설야먹” or “너비아니”
Bulgogi are also developed in Japan named 야끼니꾸(やきにく) rawlibs or rawsirloin with solt and grill called bulgogi, also slice meat which is seasoned and grilled called bulgogi. Bulgogibrothers is Korean restau
Mission: We care our baby by Nature & Love
Vision: Our brand will be the leader among the eco-friendly baby’s clothing
products in China which will approximately take 5 years and will be
advanced all through the continents in 10 years. Finally we will gain
the fame in 15 years from all over the globe.
2) Price
In KOREA
Suit 4만~10만
T
of company doesn’t matter. Even, every employee is evaluated by their work performances. Furthermore, the division of each department is clear so OB doesn’t have to waste time to figure out what is done by which department and responsibility of each department is recognizable which encourage each department to perform its business with the less mistakes. This changed organization culture has
of 388,500 in August 2006. As of 2008, it has an estimated readership of 1.23 million.
- publishes two other English-language dailies - the broadsheet Business Times and The New Paper tabloid, as well as the bilingual my paper.
Asiaone
- is a free-access, one-stop information mall which serves users’ news, business and lifestyle needs.
- Within the all-encompassing portal are unique co
INTRODUCTION
Nowadays, and more than ever with this financial crisis that does not seem to end and create more and more losses every day, it is very crucial for companies to settle a long term strategy but also a back-up strategy to face problems such as the ones they could face during those times. A company has to have a strategy in order to be able to focus on the main points of the compan