1. Introduction
Our group has chosen to do a case study in the field of food service management, as that is related to our major.
In today’s service-oriented world, we often see companies formulating creative business methods to increase competition and to meet customer demands. Prime examples of such are two leading American companies in the field of grocery retail, Whole Foods Market (WFM)
Creative leading company which customers love
2. 5 missions for customer satisfaction
1) Providing the best quality and service for regular customers
2) Improving self-competence within the company
3) Maintaining cooperation with partners
4) Maximizing company's value for stockholders
5) Becoming top-ranking and blue-chip company for the society
Net profit
Maj
offer a position-tracking service of vehicles
③ Help predict arrival time and possible working hours
3. Shared Value
There is five critical values established by the company
① Creativity
View matters from the creative entrepreneur’s perspective and applying them to the real world.
② Challenge
Keep challenging to the overachievement and overcome failures
③ Passion
companys - Tun Tun English , Yun’s English academy
To be a great education-cultural company
in the world by offering right and creative education
The most dominant company in private education market
They will advance in elementary/middle school students business
It is in a law to cooperate chinese people, and could deal effectively
Comes from lack of understanding
China market
I-2. Company Analysis
1. Auction founded in 1996. ((주)일사랑정보)
Auction started business in 1998
changed the brand name to "Auction" in 1999.
2. Auction took 80% of total market share.
3. However, after the launching of G-Market, Auction's
market share decreased.
→ In 2006, Auction was deprived of No.1 position.
I-3. Comp