② Sexuality, Abortion ad
As you can see in sexuality advertisement of England, it is obvious that they are the strong advocator of pro-choice. However in Korea, we don't see advertisements about abortion. the reasons are because, abortion is strongly prohibited by low in Korea. It is only allowed when the pregnancy is caused by rape, threatens mother's life, and when the baby has mental
Road conditions to be improved
As Indian economy is developing, the social infrastructure is also expected to go along with such tendency. And improvements in infrastructure will be followed by the growing number of vehicles in India. In order to improve the social infrastructure, Indian government has intinitated and refined many programs. This will change the India to be equipped with better
Land Rover Corp의 표적시장과 포지셔닝
표적시장 1
젊고 능력이 있으며 아이가 없는 성인들이며 그들은 자동차를 소유주의 이미지와 사회적인 성취를 표현해주는 도구로 여기고 있다.
이러한 소비자는 자신을 다른 대중들과 구분 지어줄 수 있는 차별적이고 독특한 디자인을 선호하는 편이다.
포