the improvements made in 2009, it strives to push ahead its road map to restructure its business for thenew motive power for sustainable growth business, secure financial and manpower HR and aggressively participate in the global market. This year is crucial for the success of its plan and requires the company to open up a new global market and expand its business territory. To support and achie
3. Cultural environment
1) Prevalence of Lookism
- Recently, a plastic surgery and an online recruit company conducted a survey on the importance of appearance to 1,264 people. 98% of the respondents said "Appearance influences the success in the interview," and 94% of interviewers confessed that they consider the appearance of the applicants during the interview.
2) New words for fashionable
People thought specific groups use thenew ICT in the specific places at least 20 years ago. However, thenew ICT now clearly blurred the lines between house and work place. According to research, 1/4 users of thenew ICT spend their time at their houses, work time also increased when they stared their work at home.
Our lives organized and go around thenew ICT. Many employees use thenew ICT
the prime cost: 20% , reducing the material cost: 8%), reinforce the global outsourcing. And cooperate with collaborators. And Strategy of administration is to achieve the goal of operation profits, build and operate ERP system, settle the human touch management.
4) Philosophy of CAP: Welfare Management, Infinite Innovation, Fostering talented people, Society Voluntary, Public Welfare Work, Infi
thenew materials for thenew health drink, we found Gorosoe fluid is very good for human body. So Dong-a medical is now developing new health drink made by Gorosoe fluid. We are targeting a 20~40 age years old customers for this product. And also we are worried about Gorosoe is not famous for public especially young people, so we will make a strategy to advertise this product well-known.
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