<1.Tokyo Disney Resort>
Tokyo Disney Resort is a theme park and vacation resort located in Urayasu, Chiba, Japan, just east of Tokyo. It is owned and operated by the Oriental Land Company with a license from The Walt Disney Company. The resort opened on April 15, 1983, as a single theme park (Tokyo disneyland), but developed into a resort with two theme parks, two (Disney) hotels and a shoppin
1. Tokyo Disneyland
1) Background
High economical efficiency
Theme park for family
Strong brand preference toward
Disneyland
2) Growth
1983- Tokyo Disney Land open
2001- Tokyo Disney Sea open
2004- Profit (18,900,900yen)
The best theme park(Women’s choice)
3) Success factor
High repeater ratio
Convenient accommodation
High customer consumpt
1. INTRODUCTION
At the fisrt step to select the theme of presentation, our team members start to have interested in mobilephone which is a must-have item for convenient communication. So we investigated the Nokia which is the best brand and market share in the world as a mobile phone area. We are focusing on how and why Nokia changed a kind of their production and their strategic direction.
Dear Professor, our group thought that you might need more information about NAVER, so we attached these articles. Visit http://nhncorp.com, they have an English version.
Korea’s No. 1 Search Engine to Expand Overseas
Korea Times 2007-29-2007 19:20
NHN Corp., the largest Internet company in South Korea, has achieved strong growth and a dominant market share in the local search mar
1. Introduction
Hospitality and Service businesses like fast food restaurants such as KFC, McDonald’s and Pizza Hut are all relatively commonplace in most developed economies. Whatever views you hold as to there worth, they satisfy a demand and employ a large number of people. McDonald’s, for example, is a US company that produces and markets fast food products nationally and in overseas ma
1. Introduction
Application of Internet in the service industry has already become a major trend in practice with a hot stream attention and research in academic literature. As of 2000, as much as 215 million people have access to the Internet, which is 133 million greater than in 1995 (Brynjolfsson, Erik, and Glen, 2001). Scholars suggest that the number of websites is doubling every 6 months.
1. New Trend
Intensification of consumers’ power
consumers’ information is so enlarged
Fusion Marketing Channel
One-stop shopping
Mega concept shop
1) The Definition of Home-Shopping
Home-shopping is defined as a shopping pattern that purchasing the goods or services via direct order by seeing the newspapers, magazines, TV, catalogs, and online network offered by home-shopping
노키아 그룹의 출발은 일반적 회사의 창업 과정과는 달리 다소 복잡하고, 또한 처음부터 하나의 회사로 출발한 것은 아니었다. 노키아 그룹은 세가지 뿌리가 있었다. 1865년 광산 기사였던 Fredrik Idestam이 이름없는 작은 마을에 목재 펄프 공장을 설립하고 그 이름을 부르기 쉽게 노키아라고 지었는데 이
Growth” and “Should the Poor Buy No-Growth” 주제의 기사들이 실렸다.
성장을 제한하는 것의 함축없이, 성장 관리는 관리를 의미하게 될 것이다. 성장 통제는 함축(성장은 관리되거나 안내되거나 뿐만 아니라 제한되어지는것)을 가져왔다. 무성장이라는 용어는 전체적으로 성장을 멈추려는 의지의 명확한
Ⅰ. 서론
1. 주제선정이유
호텔산업에서는 그 어느 산업 못지 않게 정보관리에 대한 중요성이 강조된다. 호텔들은 가장 중요한 자원인 정보의 흐름을 원활하게 하고 정보를 적절하게 처리함으로써 경영효과를 증진시키는 영업체계의 확립을 필요로 했고 그에 따라서 생겨나게 된 것이 호텔정보시