SSM
- SSM is a systemic approach for
tackling real world problem situations.
It was developed in the 1970s by a team of academics by from peter Checkland.
This model is the most practical method in action learning in that problem finding and solving is done by real actions.
3.2 Economical background
Historically, Vietnam has been an agricultural civilization based on wet rice cultivating. The Vietnam War destroyed much of the country's economy. Upon taking power, the Government created a planned economy for the nation.
Collectivization of farms, factories and economic capital was implemented, and millions of people were put to work in government programs. For
Corporation is doing well and, despite the economic slowdown, keeps turning a profit. This is because FedEx is based on a sound business model.
Customers always need packages and belongings shipped in any economy, and the company has done an excellent job so far at dominating the market share!
2) Marketing Mix Analysis
product
U.S Packages
International Packages
U.S Freight
In
2) SWOT
Strengths
Coca Cola is an extremely recognizable company. Popularity is one of its superior strengths that are virtually incomparable. Coca Cola is known very well worldwide. It's branding is obvious and easily recognized. Things like, logos and promos shown on t-shirts, hats, and collectible memorabilia. Without a doubt, no beverage company compares to Coca Cola's social popularity s
educing CO2 emissions until 2020. TNT also participates in environmental CSR activities by ways such as being an associate member of the World Food Plan (WFP). UPS is a competitor of FedEx in the environment CSR sector as well. There has been a comparison between UPS and FedEx by a power blogger called Marc Gunther. According to him, FedEx and UPS are both trying to increase public awareness that
미국은 전 세계에서 가장 초강대국으로 아직까지도 막강한 힘을 구사하고 있는 실정이다.
우리나라와 미국과의 관계는 떨어질 수 없는 불가분의 관계로 미국에서 기침을 하면 우리나라는 독감이 걸릴 정도로 미국의 영양력은 지대하다. 미국인의 사고는 형식에 매이지 않는 것을 원하고 사고방식도
2.3 e-Learning의 구성 및 학습방식
e-Learning 시스템은 학습자, 강사, 교육운영자를 위한 기능들을 갖추어야 하며, 기업교육 전반에 대한 관리기능을 지원하는 교육관리시스템(Learning Management System)으로서, 교육대상 직원 등록, 수강신청, 교육과정 관리, 테스트, 평가 등 e-Learning 의 전 과정을 효율적으로
4 Customer Analysis
4-1 Customer Expectations
Young age Mid-life Late-life
Interest Adventure, Challenge Adventure, Relaxation Leisure, Health
Company Peers, Friends, Lovers,
Circle members Friend, Lover, Circle member, Family, Lover
Leisure Travelling, Experiencing
Leisure Travelling, Leisure, Fishing, Experiencing Travelling, Climbing
Leisure Time Weekends, Holidays
Vacation season W
Manufacturing IKEA Style
In recent history many companies tried to streamline their operations by closing plants and outsourcing production. IKEA has thrived because it took a different approach. As the company's territory expanded worldwide, their network of suppliers and manufacturers grew with it, with IKEA sourcing local materials whenever possible.
There are currently 1,220 suppliers in 5
closer to 47. Average purchaser of a U.S Harley-Davidson motorcycle is a American married male in his mid-forties have a household income of $85,000. Over three quarters of the sales of Harley-Davidson motorcycles are to buyers with at least one year of education beyond high school. 34% of the Harley-Davidson buyers have college degrees. Only about 12% of Harley-Davidson U.S retail motorcycles