Q1) Do the Big Five music recording companies have market power? If so, where does this power come from? Was this market power starting to erode prior to the arrival of Napster?
가격 설정 능력을 Market Power의 핵심으로 정의한다면, 5개의 대형음악레이블들은 분명Market Power를 가진다. 가격 설정 능력이란 ‘목표이익가격결정법’보다는 ‘원가
2. Company description
i. General facts
Zappos was founded in 1999 by Nick Swinmurn, who was shopping for a pair of athletic shoes, but wasn't able to find the right size or color in stores. When he decided to search online for the shoes, he noticed there was no major online retailer specializing in shoes. He then decided to start one and founded Zappos. Zappos has since then developed into
2. Company description
i. General facts
Zappos was founded in 1999 by Nick Swinmurn, who was shopping for a pair of athletic shoes, but wasn't able to find the right size or color in stores. When he decided to search online for the shoes, he noticed there was no major online retailer specializing in shoes. He then decided to start one and founded Zappos. Zappos has since then developed into
of Korea, such as Japan and other Asias. Thanks to those success stories, SM entertainment holds the largest records market share in Korea.
As the case of H.O.T. and SES shows, SM entertainment is competent in discerning the customer’s needs and preferences, and putting into strategic action. It has systematic system to breed up singers and other talents, spending years of efforts to fit in
The case states that there was no scheduled or preventive maintenance and they had recently had 12 work orders to adjust or fix a machine that was being used for something that it was not designed to do. Furthermore, there was a nonstandard downtime; 15% of actual running time. This shows a lack of product tractability, lack of quality maintenance records ofthe equipment so improvements can be m