1)company name: Bayer
1863 is founded as the small dye company.
Germany pharmaceutical company.
2) Brand Image
The company present sloganized "Science For A Better Life"
This slogan about building trust or a positive brand image.
Bayer makes with the product is environment-friendly product.
the all productions which produces and environment-friendly
the resources is a company.
neg
activity in near real-time in 20
countries. It can help both public
health officials and the public make
more informed decisions about
preparing for the flu.
Development of low-priced Alternative Energy
REcontributor to greenhouse gas emission
activities.
-The spending accounted for 2.9% of our pretax income
For Safe and Pleasant Workplaces
● Industrial Safety Program
- We suggest a standard operating procedure to control
for risks in each sector by appointing those people who are
actually working at industrial facilities as the people in charge
of industrial safety
-> they can manage p
media through campaign, that make follow article.
Employment rate of Aged 60 or older 5.6% has increased.
Reporters who write about Low birthrate problem articles in Dong-A and JoongAng contribute to aging response policy and encourage childbirth policy PR. They are awarded as journalists by the government minister
It was Selected finalist at 2008 Asia Pacific PR Week Awards Public Campaign
History of 막장 drama
After the drama "청춘의 덫" had been made, which is the beginning of 막장 drama, other 막장 drama, such as 인어아가씨, 하늘이시여, 내 남자의 여자, 조강지처 클럽, 아내의 유혹 and 꽃보다 남자 was made. In these days, 막장 drama has been made an issue of itself but it had existed long time ago before, and it is less simultaneous than
socially and environmentally responsible.
Background of Corporate Social Responsibility
1. Various global economic forums, rounds and agreements emphasizing the environment have raised issues for businesses.
2. The importance factor moved from the environment to society.
3. The public started to pay attention to 'good' companies, which
contributed to both the environmen
Yuhan-Kimberly Company, there is a sustainability management which is economic responsibility, social responsibility and environmental responsibility.
Social Responsibilities
Compliance Management
Ethical Management
Transparency
Contribute to and invest in community
Strengthen life-long learning
Build win-win relationship with business partners
Enhance health and hygiene of customers
1.Social Background
Rising living standard
Declining birth rate
Developed medical science
The aging society !
in 2000, over age 65, 7% exceed
in 2018, over age 65, 20% exceed
+ Declining Youth Employment
=> Need to change Employment structure
.
.
.
3.What is Salary Peak?
" It sets up peak wage according to productivity and organized contribution or regular age and
physiological need
ex) breath, digestion, sweat
② Love and belonging: Primary need because we need people to satisfy the other needs
ex) marriage, making a friend
③ Power or achievement: psychological need
ex) social position, promotion
④ Freedom or independence
ex) interpersonal relation, religious activity
⑤ Fun ex) learning, mountain climbing
I. Introduction
As the number of children with ADHD (Attention Deficit Hyperactivity Disorder) is increasing these days, ADHD has been a huge issue in Korean education. Children with ADHD have tendency to be hyperactive, impulsive and have excessive difficulty sustaining attention. So they are often considered to be “problematic children” and to learn less effectively because of their symp