Mission: We care our baby by Nature & Love
Vision: Our brand will be the leader among the eco-friendly baby’s clothing
products in China which will approximately take 5 years and will be
advanced all through the continents in 10 years. Finally we will gain
the fame in 15 years from all over the globe.
2) Price
In KOREA
Suit 4만~10만
T
of total sales on exporting. In order to strength the basis on China, Jinro has made 10 new distribution areas including Jilin, Tianjin, Yunnan, and so on.
With new events and marketing activities, Jinro will keep up with the consumer's trends in local and with continuous studies, they will keep the best quality. Various beverage like 'MAE HWA SOO', will increase satisfaction on consumers and
1. Market Analysis-The Tobacco Industry
1. Introduction
The global Tobacco industry is an exceptionally large market and it continues its’ growth despite the trend of advanced country citizens trying to quit, due to high smoking rates in developing countries and the growing right of women in these regions. Major companies such as Philip Morris, British American Tobacco, and Japan Tobacco dom
period is to introduce the free market system and to allow its economy to be operated by the market forces. In addition, China has been promoting foreign investments in China and international trade with other countries. As a result of innovative changes in its system, Chinese economy has rapidly grown over the past several decades, and it has become the most important issue in global business.
PD/NO Matrix
National organizations (NOs)
▽
financial, legal and administrative matters
Product division(PDs)
▽
development, production and global distribution
of placing social justice at the heart of international economic and social policies. He also set the ILO on a course of decentralization of activities and resources away from the Geneva headquarters. On 4 March 1999, Juan Somavia of Chile took over as Director General. He emphasizes the importance of making decent work a strategic international goal and promoting a fair globalization. He also un
Mac was well made computer
but it was required $2000 to buy.
Only minorities bought MAC
I – Phone has been succeed.
But competitors are quickly following
Objective : Apple should extend their market share
Exception of Closed Policy(OEM)
Constraint Conditions
1) Mass Production Ability
2) Quality Control Ability
3) Non hostile to Apple or be in trouble with Android
LG
of a recipe for success that’s beating the pants off the competition, and it has turned the founder of Inditex, Amancio Ortega, into Spain’s wealthiest man and the world’s richest fashion executive.
1-1. Why Study Zara?
Zara is undergoing one of the fastest global expansions the fashion world has ever see, opening one store per day and entering new markets worldwideㅡseventy-three coun
of scale. And Philips chose a localization strategy to overcome strong trade barriers and high tariffs compelling local production.
In the post-war, as individual country became more independent, satisfying specific market conditions was critical to survive global market. It led Philips established geographic/product matrix; the independent national organizations (NOs) responding each local mark
of the founder's name (Ingvar Kamprad), the farm where he grew up (Elmtaryd), and his home parish (Agunnaryd, in Småland, South Sweden).
The firm is known for the attention it gives to cost control, operational details and continuous product development, allowing it to lower its prices by an of average 2 to 3% over the decade to 2010, while continuing its global expansion.
The groups