share program through Hyatt Vacation Ownership, Inc. The program is known as Hyatt Vacation Club. It currently has over a dozen locations, some of which are located within or connected to Hyatt hotels. Additionally, the group runs a chain of upscale retirement homes known as Vi Living by Hyatt and offers retail home décor and furnishings through Hyatt at Home, an online store featuring lux
valuation and improvement. Company CEO Son has great influence over both the instructors and the normal staff, allowing him to be an autocratic leader.
3.5 Skills
Megastudy, as a pioneer of the online education business, is successful in using internet as a medium to provide appropriate service contents to target customers. It also effectively adapts to rapidly changing external factors, cons
System
Nike Korea operates under a shared-goal system. The company establishes one big-picture goal. Once the company’s goal is established, the planning department maps out the directions and strategies for reaching this goal. Each department, then, set its goals to be contingent with the company’s big-picture goal.
Nike Korea implements a decentralized system, granting autonomy to it
share ideas with other people.
- Education
'Ticket Monster' is only a year old company that they do not have much of organized HRD system. However they do have strong mentoring program and OJT system that seniors teach what juniors need to know very well. Also, they have weekly orientation program for new employees and monthly division-wide class for new employees.
Out of many rea
- Based on data warehouse
Use with online analytical processing(OLAP), data mining, and other data analysis techniques.
∙ Customer data collected by the organization
- Use to identify buying patterns,
to create segment for targeted marketing,
to pinpoint profitable and unprofitable cust-
omers.
∙ Customer lifetime value (CLTV)
Product
Differentiated function, and service
Price
Free: great value for no cost
Promotion
Indirect advertisement: TV, Magazines
Word-of-mouth
Advertisement service
In April, 2010 Twitter introduced
advertising program (Tweetvert)
First big step to establish a money-making tool which proves their self-sustainability
Age: 20-30
Lifestyle: who likes to share their inform
share in both of developed and developing countries.
By releasing various products for appropriate times and places, Nokia spreads assault marketing. In fact, it has hundreds kind of product and sells different product suited for each market. Especially Nokia shows strength in emerging market like China. For example, Nokia priced its lowest-end phone at just $45, however customers do not even r
VALUATE)
위에서 파악한 경쟁자들 중에서 가장 유사하면서도 위협적인 경쟁자인 GM대우의 젠트라(Gentra)에 관해서 그 모델자체 보다는 브랜드와 회사 전체로 범위를 넓혀 조금 더 포괄적으로 분석을 시행하고자 한다. (기아의 프라이드가 디젤엔진을 앞세워 M/S가 높긴 하지만 출시된지 오래되었고 현대
_Hard to satisfy local responsibility demands
_Highly dependent on suppliers
“Where would IKEA have been today,
if it was not for the problems
faced with Swedish suppliers
in the early 1960s?”
_Sofa weren’t big enough
_Drawers were not deep enough
_Glasses were two small
_Curtains too short
_Kitchen didn’t fit U.S size appliances
value of LotteWorld.
LotteWorld recruits temporary workers in large part of business sales position that contact customers directly to improve profit structure. In general, temporary employees doesn’t maintain their own job until they retire (even their retirement isn’t guaranteed.) because they always worry about firing and unfair salary, and their worries result in decline of motivation. B