1. Introduction
Our group has chosen to do a case study in the field of food service management, as that is related to our major.
In today’s service-oriented world, we often see companies formulating creative business methods to increase competition and to meet customer demands. Prime examples of such are two leading American companies in the field of grocery retail, Whole Foods Market (WFM)
Ⅰ. Overall Analysis
1. About Estée Lauder Company
1) Company History
Estée Lauder is a retail brand of luxurious cosmetics, skincare and fragrance products, and primarily targeting female consumers of age 30 and up. Sold in more than 120 countries and territories, Estée Lauder has a reputation for technologically advanced, high-performance products.
Since Estée
■ What is psychology? [psych + logy]
→ The scientific study of mind and behavior.
Nature (inborn)
Plato
Nurture (experience)
Aristotle
■ Philosophy&psychology : Question about human nature.
VS
■ Mind & Body
· Rene Descartes (1596-1650) : Mind ≠ Body ⇒ Dualism
Ⅰ. Introduction
1. Community background and School nature of Shin-heung middle school.
1) Community map
2) Foundation of Shin-heung middle school : In 1900
3) A number of student :
4) Educational welfare priority support project's number of supply-demand student : About 250
2. The Education-Welfare Priority Support Project introduction
1) Project promotion bac
Ⅰ Concept History and Background
ⅰ Description of the product or service
We will make and sell a meal at the restaurant. It will be product. What we have difference from others is menu. We is going to sell only health food such as fruit, salad, protein things.
we will serve breakfast, brunch and lunch for people who don't have time to prepare their meal, and deliver at home, workplac
1.1 About Maxim
Launched in 1980, DongSuh Food. Inc.’s main brand
No. 1 Brand in Korean coffee market
Introduced F/D (Frozen Dry) type instant coffee to Korean coffee market
1986.12 Export to the U.S
1994. 9 Launched Maxim Columbia, Brazil, and Kilimanjaro
1998. 2 Export to Europe
1999. 3 Awarded for No. 1 Brand in Coffee (한국능률협회)
1999. 9 Awarded for Bes
Acquired the first ‘certification of K4 & K4E’ from government
Acquired the ‘NT Mark’
‘IR52 Changyongsil prize’
‘The Best E-commerce Technology’ prize of 1999
Win the ‘industrial prize for venture company’ of 1999
Selected ‘one of Korea 100 technologies in 20th century’
Win ‘Customer Hit prize of 2000 elected by Korea daily paper
‘Best Internet Technology Compa
George Eastman’s original formula
(focus on customer, broaden advertising, mass production at low cost)
Vertical integration → outsourcing &alliance
Ex)Kodak video system with TDK and Matsushita
Support extensive research
how CEO Daniel Carp can use digital imaging to revitalize Kodak
General manager of sales for Kodak Canada
In early 2000, Daniel A. Carp became CEO
RONDELL DATA?
-Rondell Data Corporation is the company that produces radio broadcasting equipments and data transmission equipments.
-Established by Bob Rondell.
HISTORY
1920-Established by Bob Rondell.
1930-Registered as corporation to manufacture several electrical testing devices Bob had invented.
1957-Produced radio broadcasting equipment.
1960-Produced data transmission equipments.
educe the server space and maintenance cost. G market is currently using this hybrid server mainly on customer information part and planning to adopt this server to other parts.
2.2 TMX5000
G market uses a device named “TMX 5000” located on the front side of web application server. This device accelerates SSL speed, balances the server load, and conducts security function at the same time.