3) The general estimation about service quality and satisfaction
- In general service quality, 'bad' is 1people, 2.5%, 'not good is 2people, 5.0%, 'not sure' is 10people, 25.0%, 'a little satisfied' is 10people, 25.0%, 'satisfied' is 12people, 30.0%, and 'satisfied a lot' is 5people, 12.5%. The average is 5.10. This result presents that the service quality in customers perception is more than 's
service relationship: (Thesis for a doctrinate-2010HY)
- Studies on the customer satisfaction of Seoul Municipal
Hospital services
- Studies on factors of patient’s satisfaction on outpatient
medical service
- Influences Hospital image, physical environment, human
services have on values of perception
- Customer satisfaction and reutilizations of medical services
perception (awareness and reputation)
Awareness includes whether people know about the organization what they know of it and how accurate this information is. According to Stacy Han, it seems that many of the people know the name of the company since it has appeared in many mass media and also as a form of product placement in many visual media. However, since FedEx’s main targets are small
Product Placement
(Embedded Marketing)
form of advertisement where branded goods or services are placed in a context usually devoid of ads, such as movies, music videos, the story line of television shows, or news programs.
PPL is relavant to Figure & Ground
When viewer see some program he/she can find that program is ground and advertisment is figure
Increasing Brand Image
C
(1) the development of overseas markets, including China, Vietnam, and other South-east Asian countries, (2) strategic differentiation through higher quality goods and services, and (3) the building of an extensive distribution network by creating synergy among different channels. As such, E-Mart is preparing for another leap forward by opening 250 stores at home and abroad by 2015.