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발행기관 : 재단법인 서암순창장학회 총 130 개 논문이 검색 되었습니다.
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The Present and Future of the Reformed Fixed Book Price Regulation
- ( Woojung Jang ) , ( Jonghak Chay ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 67~72페이지(총6페이지)
- TAG Reformed Fixed Book Price, Complete Fixed Book Price, Fixed Supply Rate
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Mobile Phone Dependency among Korean Adolescents: A comparative study of "The Emerging Adulthood” in East Asia
- ( Eunjung Kim ) , ( Ogata Kaoru ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 32~41페이지(총10페이지)
- TAG Mobile Phone Dependency, Adolescents, Gender differences, Parent/Peer Relationships, Self-esteem
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Antecedents and Outcomes of Trust: Role of Communication Intensity and Goal Alignment in Building Long Term Business Relationships
- ( Muhammad Kasheer ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 13~20페이지(총8페이지)
- TAG Trust, Communication Intensity, Goal Alignment, Performance
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The Antecedents and Impact of Network Capabilities on Innovation Performance
- ( Zheng Wang ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 41~51페이지(총11페이지)
- TAG Network Capability, Innovation, Network Embeddedness
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Proposing an Integrated Correlates of Service Recovery and Post-Complaint Behavior
- ( Hart O. Awa ) , ( Ogwo E. Ogwo ) , ( Ojiabo Ukoha ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 51~67페이지(총17페이지)
- TAG Service Recovery, Post-Complaint Behaviour, Service Failure
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Exploring the Effects of Customer Attitude and Purchase Intention on Green Products: Implications for Corporate Environment Strategies and Public Policy
- ( Soongil Choi ) , ( Yoon C. Cho ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제3호, 20~32페이지(총13페이지)
- TAG Green Performance, Green Product, Greenwashing, Attitude, Purchase Intention, Environmental Concern, Social Norm, Self-expressive Benefit
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Customer Integration in Value Creation: A Post-Fordist Epoch in Constructing Realities
- ( Hart O. Awa ) , ( Eeba D. Lebari ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제2호, 22~35페이지(총14페이지)
- TAG co-creation, market hegemony, Fordism, post-Fordism
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Effects of Mobile Shopping Characteristics on Purchase Intention in a Smart Media Environment
- ( Young Dong Jang ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제2호, 60~73페이지(총14페이지)
- TAG M-Commerce, Purchase Intention, Brand loyalty
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Exploring Brand Awareness and Purchase Intention on Complete and Ingredient Brands of Smartphone
- ( Joongi Eom ) , ( Yoon C. Cho ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제2호, 73~85페이지(총13페이지)
- TAG Brand Awareness, Attitude, Purchase Intention, Satisfaction, Complete Product Brand, Ingredient Brands
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Is Dissolution the End of Interorganizational Relationships? A Conceptual Framework for Relationship Dissolution and Renewal
- ( Moon Young Kang ) 재단법인 서암순창장학회, Journal of Marketing Thought [2015] 제2권 제2호, 1~12페이지(총12페이지)
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